In the present day, the Nationwide Soccer League introduced a brand new partnership with Apple Music on the Tremendous Bowl Halftime Present. The multi-year partnership will see Apple Music change Pepsi because the present’s main sponsor, with Apple Music providing “unique particulars and sneak peeks” earlier than the reveals.

Apple Music Products

“We’re proud to welcome Apple Music into the NFL household as our new companion for the Tremendous Bowl Halftime Present,” stated Nana-Yaw Asamoah, senior vice chairman of companion technique for the NFL. “We could not consider a companion extra suited to the world’s most watched musical efficiency than Apple Music, a service that entertains, evokes, and motivates tens of millions of individuals around the globe by the intersection of music and expertise.” […]

“Music and sports activities maintain a particular place in our hearts, so we’re very excited that Apple Music shall be a part of the music and the largest stage in soccer,” stated Oliver Chaucer, Apple Music and Beats vice chairman at Apple. “We look ahead to extra epic performances subsequent 12 months and past with the Apple Music Tremendous Bowl Halftime Present.”

The NFL studies that over 120 million viewers watched the Tremendous Bowl LVI Halftime Present in February, that includes Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar.

Tremendous Bowl LVII shall be performed on February 12, 2023 in Glendale, Arizona.

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